How to use hashtags

Hashtags are important to get your content discovered.

I must admit that working on hashtags it’s time consuming but it is worth the effort. There are many websites who provide the right hashtags for your niche or for the topic you need but they’re usually not free.

I use a fantastic website called Neil Patel for such purpose and others. Let’s say you’re a travel agent. You could start by searching holidays or travel and see what comes up.

This is what you should be looking for:

Use hashtags sized 250k or less Use hashtags that your audience is using or you’ll end up attracting just those who are in your industry.

You can use up to 30 per post.

To stay organised use a spreadsheet or a notepad and sort the hashtags into 3 columns based on their sizes 0-100k, 101k-250k and 250k+

When the time comes to post, take the relevant hashtags from each section, for instance 15 from the small size, 10 medium and 5 of the big ones

The goal when using these hashtags is to rank among the top ones in the search bar. It is suggested to refresh them every 1-2 months to keep updated.

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