Use your website to generate leads.
That should be one of the reasons for having one. We usually use our website like a portfolio.
Maybe it is time to change its function. Here is what you can do:
Make your website Seo friendly.
Create a pop-up subscribtion box to build your email list.
Put a call to action in your navigation bar.
Publish content that brings value on a blog section.
Display a call to action throughout each page.
Provide how-to content.
Include a chat bot on your site.
Keep your site updated.